Read the Latest

Are Your Cosmetics Really Clean? Here’s What to Look For

We recently coined the term “cleanwashing” to describe the practice of marketing a product as clean or non-toxic without supporting those claims. When buying cosmetics, it’s important to make sure you know how to read a label so you don’t get duped. (Though at Follain, our strict standards mean you ...
Read More

Getting to know Luke Penney, the Founder of LEAP Organics

Like all beauty junkies, we love learning about new brands. But for us to consider bringing one into Follain, it needs to do more than pass our clean standards. We’re looking for brands with a purpose as powerful as their products. That’s why we were so excited about the relaunch ...
Read More
capitol-hill

Is change coming to the beauty industry? Here’s the latest on legislation

At Follain, we advocate for better, safer beauty products, and that means we’re always keeping an eye on measures that could further (or set back) our mission, whether in Washington, D.C. or state governments across the country. With Election Day 2018 upon us, we think it’s the perfect time for ...
Read More

Fairy Dusting: Have You Fallen for This Marketing Trick?

A product package may boast popular plant-based ingredients, but that doesn’t mean you can take it at face value.   What is “Fairy Dusting”? Fairy dusting, also sometimes known as angel dusting, is when an active ingredient is added to a product at a low level, just so the company ...
Read More

Founder to Founder: Tara Foley and Tata Harper

Founder to Founder is a series in which our founder and CEO Tara Foley sits down with leading founders in the clean beauty industry to talk about their brands and how they got to where they are today. As a pioneer of the clean beauty industry, Tata Harper is beloved ...
Read More

Are You Being Cleanwashed by Big Beauty?

Don't be clean washed by big beauty companies using claims of natural or organic. Turn around that package and read the ingredients. If you don't know what they are, check Follain List of Restricted Ingredients, the EWG's Skin Deep Cosmetics Database, or the Think Dirty app to learn more.
Read More
skincare for rosacea

Rosacea: How to Spot It & How to Treat It

Welcome to Rosacea 101! We at Follain have decided to do a deep dive on rosacea and the many steps one can take to help reduce the often uncomfortable side effects of this skin condition. If you're in search of the perfect routine for rosacea-prone skin, look no further!
Read More

5 Toxic Beauty Ingredients to Avoid While Pregnant

When pregnant, we avoid toxins in what we eat and our environment, but we should also read the ingredients carefully on our beauty products. This guide outlines the ingredients to avoid as well as recommendations for how to treat common skin conditions during pregnancy.
Read More

10 Nasty Toxins Found in Mass Market Beauty

You watch what you eat and read ingredient labels, but do you read the ingredients on your skincare products? Your skin is your largest organ and your body absorbs 60% of what you put on it so you should read your beauty ingredient labels too. This guide will help you identify potential toxins and provide recommendations for clean beauty products to try.
Read More

Clean & Simple Skincare: Cleanser 101

Facial cleanser, it’s an essential part of everyone’s skincare routines. Some might think that any cleanser will do the trick and clean their face at the end of the day – but the cleanser you use actually makes a huge impact on your skin’s health. If you use the wrong ...
Read More

Phenoxyethanol: Controversial Ingredient That’s No Longer on our Shelves

Follain added phenoxyethanol to its restricted ingredients list. We take our role as a clean beauty pioneer seriously. We have been reading the research available, learning more about the chemistry from our advisers, and consulting with our brand partners. Based on all of this work, we have decided it’s not worth the risk now that there are safer beauty preservative options.
Read More

Why Your Makeup Bag Should Be Toxin-Free

Plus, shop some of our healthy favorites for face, cheek, lips, and eyes.
Read More

Which Facial Oil is Right for My Skin Type?

Facial oil is no longer optional. Hydrating and balancing, these transformative oils are crucial for your skincare routine.
Read More

Tara’s Top 4 SPF Picks for Summer

Our founder shares her non-toxic SPF faves for sunny days.
Read More

Free Ursa Major Sample Set with Every Order!

For a limited time, score this exclusive sample set from Ursa Major with Follain orders online.
Read More

6 Most Effective Eye Treatments for Any Budget

Eye care is essential. Here you’ll find the best non-toxic products at all price points.
Read More

Clean Beauty Crush: Ere Perez

Effortlessly cool makeup from the land down under.
Read More

4-Step Routine for Dry, Sensitive Skin

Follain educator Ellen Bradley shares her 4-step ritual for nightly hydration that hydrates dry, sensitive skin. It includes double cleansing with an oil cleanser to remove makeup and hydrate along with a toner to prep the skin to receive nutrients from a hydrating moisturizer. A hydrating mask rebuilds the lipid layer of the skin and keeps it soft and elastic
Read More

Your Weekend Plans: DIY Citrus Bath

Big plans this weekend? Us, neither. Consider treating yourself to a luxurious citrus bath.
Read More

The Healthy, Luxe Sunscreen You Need

Kari Gran gives us the scoop on her all-new Three Sixty Five SPF 28. Don’t wait for summer.
Read More

What We’re Gifting Our Moms This Year

Still need a Mother’s Day gift? We’ve got you covered.
Read More

5 Eco-Friendly Beauty Brands We Love

To celebrate Earth Day, we’re highlighting five of our favorite eco-friendly, Follain-approved brands that go above and beyond.
Read More

5 Reasons to try Follain’s New Body Lotion

We spent a year developing the perfect non-toxic hand and body moisturizer. It's lightweight and includes coconut water which is really hydrating and kokum seed butter which supports supple skin.
Read More

60-Second Swaps with Sarah Fit

Fitness blogger Sarah Dussault lets us into her bathroom for a clean detox of her beauty products.
Read More

5 Toxic Beauty Ingredients to Avoid

The ingredients in beauty products are generally unregulated despite research showing that many conventional ingredients are toxic.5 of the most notorious offenders are in most conventional products & should be avoided.
Read More

Fresh, Spring Makeup in 10 Simple Steps

So fresh and so clean. Learn how to recreate this natural springtime look with tips from Follain makeup artist, Amber Voner.
Read More

The Beginner’s Guide to Serums vs. Oils

Serum? Oil? What's the difference? Follain founder and CEO, Tara Foley, breaks it down for us.
Read More

A Healthy Alternative to Petroleum Jelly

Next up in our series of clean swaps: a non-toxic dupe for your favorite drugstore ointment.
Read More

8 Hydrating Heroes for Dry Skin

We like our humor dry, but our skin? Not so much. For all the moisture-challenged skin out there, we’re here to help. Follain’s resident product expert, Jenna Ryan, shares some of her all-time favorite products for dry skin.
Read More

5 Easy Clean Beauty Swaps

Not sure where to begin when going clean? We've got you covered. Here are 5 easy products you can swap to clean today and make a big difference for your health.
Read More

60-Second Clean Beauty Swap: Anna of Misha & Puff

Go behind the scenes with the founder of Misha & Puss, a children's knitwear brand, as Tara does a clean overhaul of her beauty products.
Read More

Clean Beauty Break: Laney of The Moment

Wellness blogger and supermom Laney Crowell opens up about her switch to clean beauty, her favorite products and tips for new moms.
Read More

5 Must-Have Products in Our Shower

Our top 5 products for the shower are clean soap, body scrub, dry brush, and body lotion. These are all toxin-free and will help make the skin all over your body healthy and soft.
Read More

What’s the Right Cleanser for My Skin Type?

Allow us to break it down, real simple. Our guide to the very best cleansers for every skin concern.
Read More
SLS Sodium Lauryl Sulfate

Why to Watch Out for SLS

Sodium Lauryl Sulfate, found in most conventional soaps, has been linked to organic toxicity, birth defects, and cancer. Non-toxic soaps over the same cleansing properties with safe ingredients.
Read More

Meet the Maker: Vintner’s Daughter

Get to know April Gargiulo, founder of cult-favorite brand Vintner's Daughter.
Read More

Why Your Armpits Deserve a Detox

Not all deodorants are made equal. Play it safe with these non-toxic alternatives.
Read More

The Dirt on Clean Beauty

Should you go clean? And is it really worth the effort? (TLDR: Yes.)
Read More

Welcome to Clean Beauty 101!

Introducing your one-stop destination for all things clean beauty.
Read More