On & On – Natural Brightening Eye Primer


On & On – Natural Brightening Eye Primer

Returns are always on us!

Size: 0.14 oz

  • Arnica depuffs
  • Olive Oil moisturizes
  • Rosehip Seed Oil helps regenerate
Primed for perfection

This light-as- air eye primer smoothes out eyelids to create the perfect canvas for all your eye looks – then extends the wear of your makeup to prevent fading and creasing. Good-for- skin ingredients mean delicate lids are cared for as you color, line and define to your heart’s content.

Sweep applicator across each eyelid to deposit primer, then blend gently with ring finger from lid to brow bone. Wait 30 seconds, then apply makeup.


Looking to keep that bold lip look around longer? This primer does double duty. Apply a pea-sized amount of primer to finger and blend onto lips, just past edges. Wait 30 seconds, then apply your favorite nontoxic lipstick.


About The Brand

Sasha Plavsic established Ilia Beauty after a job at a big beauty brand came into conflict with her eco ethos. The brand’s lipsticks, balms, eyeliners and more are made with bio-active botanicals that soothe and revive skin, making it as healthy as it is beautiful.

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Customer Reviews

  • Stings my eyelids

    Sofia September 27, 2019

    This product stings immediately. It’s upsetting bc it’s the only product they offer that keeps shadow on your lids. If u have an alternative please let me know bc I’m super bummed about this

    • From Follain:

      Hi there! We are so sorry to hear that the On & On Eye Primer was not a perfect match for you. Please feel free to reach out to and we can make sure to find you a product that you will love! Best, Team Follain

  • Great primer

    Rebecca J. June 19, 2019

    I’m really liking this! It makes my eyeshadow stay on better and helped with my mascara/eyeliner running issue that I had before using this.

  • keeps shadow in place

    Mollie M. September 26, 2018

    not perfect by mid day and shadow and liner often need replacing, but that could be the oils I use around my eyes. so far, the best primer I have used and know it has no harsh chemicals in it.

  • Works well

    Dorothy S. March 19, 2018

    I love that this brand is clean. Works well for keeping eye make up in place. I didn’t give it a five star because it’s not long wearing and I didn’t see any brightening effect.

  • Irritated My Eyelids

    Leslie H. February 15, 2018

    Unfortunately this product really irritated my eyelids. Had to get off of it immediately.

    • From Follain:

      Hi Leslie, so sorry to hear this caused an irritation! Please email us at and we can help you find a product suited to your skin type.

  • lives up to its name!

    Jacqueline P. September 28, 2017

    when first applied, i was concerned by how seemingly white this product was, but once blended (definitely do as product is drying!) and dried, i had smooth radiant eye lids. so far, i’ve used it with my kjaer weis and rituel de fille eye colors and the staying power throughout the whole day is magical. love it!