Limitless Lash Mascara
Size: 0.25 oz
- Helps boost and enhance lash health
- Minimizes lash fallout and breakage
- Flake-free formula that curls, lengthens and volumizes
Buildable and flake-free, this award-winning mascara lifts, curls, lengthens, and adds volume. This one is made with 99% natural and 25% organic ingredients for a nourishing formula that never flakes. And its wand is like nothing we’ve ever seen: short bristles for tiny inner lashes on one side and long bristles to coat from root to tip on the other. Now we can use one mascara for all our volumizing, curling and lengthening needs.
Start with the shorter bristles at the base of your lash line and wiggle back and forth to add definition. Flip the brush to the side with the long bristles and repeat the motion to add visible length and volume.
Use an eyelash curler before application. The nouishing formula will lift lashes and set the curl in place all day.
Cera Alba (Beeswax)
Butyrospermum Parkii (Shea) Butter
Full Ingredient List
About The Brand
Sasha Plavsic established Ilia Beauty after a job at a big beauty brand came into conflict with her eco ethos. The brand’s lipsticks, balms, eyeliners and more are made with bio-active botanicals that soothe and revive skin, making it as healthy as it is beautiful.
As a makeup artist I was totally surprised that this mascara delivered. I have been hesitant for years about green beauty cosmetics and haven’t experienced the drama or wearability that conventional makeup achieves. I’m now a convert with this mascara! After a couple coats, my lashes were much longer and not clumpy at all while still giving me major fullness. This is definitely my new favorite mascara!
I have sensitive eyes and have to use a clean mascara or my eyes burn and feel really tired. I’ve been using another clean brand but I’ve had to use a ton and doesn’t give any length. put this mascara on and wow! length & separation. amazing! I have never used a mascara that works this well.
high performing mascara
This worked just as well as my old Mac mascara, but this one is clean. High quality brush has a side for lengthening and a side for volume. When it starts to clump it’s time to buy more.
I’ve been using IT Cosmetics for years and have been trasitioning to clean beauty products. This mascara went on well, but I would have raccoon eyes by mid-morning. It’s very inconvenient to have to check in the mirror throughout the day to wipe off mascara smudge from under the eyes. I will continue my search for a clean mascara.
Better than my former (less clean) favorite!
I absolutely love this mascara. it was recommended to me in store, and I purchased it without even trying it, and have since replenished it!
Mascara was a tough one for me to transition to “clean beauty”. Most were waxy, runny, dry, or smelled weird…so I just stuck with my trusty favorite from Sephora. Until this! It is smooth, doesn’t flake, and smells wonderful (just a slight rosy scent).
It makes my lashes longer and fuller without clumping. Yay!
Did not like this product
I didn’t like this mascara. I didn’t think it gave me any volume or length and was dry. I used it a few times hoping it would get better but it didn’t so I tossed it.
Great Brush, Great Look
I’ve only used this a couple times, because I don’t wear make-up very often. However, I really liked the applicator, and the finished look. I also got compliments from my family, who usually don’t notice my makeup. This mascara really lengthened the look of my lashes and made my eyes look more open. My eyes didn’t feel itchy, or heavy, as the day went on. I forgot I was wearing it until I washed my face at night. No flakes. No clumps. Just nice long, light, lashes.
Finally a clean mascara! I love this product – I’ve repurchased several times now. It definitely gives a more natural lash look (not clumpy), which I love. Good value for your money.
works as well as the big brands
This mascara has worked just as well as my Mac mascara. Stays on for my 24 hour shifts, and the applicator is great to give you volume and length without a bunch of clumps.
Love this product
This is the first clean mascara product I’ve tried that doesn’t melt or flake under my eyes. it gives lots of length and can be reapplied without getting clumpy.
I love the applicator and overall look of the lashes. beautiful lash separation with awesome coverage. only thing is it sort of burns my eyes. not while I’m wearing it, but after I wash it off. I’ll wake up sometimes with my eyes burning. not that fun, and something I’m not used to. maybe it doesn’t affect everyone the same. otherwise a great mascara.
Good for Clean Mascara
I don’t give it 5 stars because it gets a bit cakey. I will keep using it though unless I find something better.
I was nervous to make the switch to clean mascara… I LOVE mascara. But this is my favorite of all time. It’s buildable and also washes off easily!
Love this mascara
This is a great everyday mascara!
Very gentle for sensitive eyes. High quality brush. Looks great!
Mascara was one of the last products to switch over to a cleaner option and have been surprised at how much I love this! It stays put, is not drying and does lengthen. Will absolutely purchase again!
best mascara everrrrr
no joke, this stuff is so good! my favorite mascara ever
Surprisingly long lasting
Was wary of trying a new mascara since I’ve always been a tarte mascara girl. However, this stays on all day and leaves ZERO marks on my eyelid or below my eye. Very happy with these results and will continue buying.
Great so far
I haven’t worn this mascara for an extended period of time, so I can’t say much about the longevity of the product, but the application was good. Not clumpy, and was buildable. I didn’t like the scent at first, and I worried it would irritate my eyes, but I didn’t notice it once it was applied. Color was nice and dark.
Great clean mascara
I went to the Beacon Hill store expecting to pick up my usual mascara, but the very helpful salesperson (wish I had taken her name–she was lovely and gave me several samples to try) told me this was her favorite because of the dual brush. I decided to try it, and I’ve been very pleased! I only wish it was a little bit thicker–it seems like most of the clean mascaras are a little thiner than their chemical-laden counterparts. But I’ll definitely continue to purchase this one.
BETTER results than your average mascara
I was worried that switching over to a clean mascara that I wouldn’t receive the same results as my old Sephora mascara. I was amazed and loved the fact that I got a fuller, longer look with this mascara than I did with my previous, non-clean product. It doesn’t smudge, looks great and the mascara brush is amazing! Seriously have never had fuller, longer looking lashes!
Great Toxin-Free Alternative!
I switched from my favorite drugstore mascara to this one and I have not been disappointed! I’m not the biggest fan of the wand brush shape, but I make it work. It’s not the most buildable mascara but it rarely flakes and makes my lashes look naturally long. I love Ilia as one of the top natural makeup brands out there!
Third time purchasing this mascara. As a fitness instructor, this is the only “makeup” I wear. Even during the sweatiest classes, it stays in place for me (but is still very easy to take off when I wash my face). I like that the wand doesn’t clump my lashes and I get the look of mascara without a heavy lash.
I’ve been looking for a good natural mascara that would still be waterproof and not clump, and this fits both requirements!
I am really picky about my mascaras and for years kept going back to Diorshow mascara. In an attempt to ‘clean up’ my makeup, I purchased this product. The brush has two different sides to it which, in my opinion, help with volume as well as length, and smoothing out clumps. It doesn’t smudge and cleans off easily at the end of the day.
Best natural mascara!
Obsessed with this mascara! It gives my lashes so much volume and length!
I’ve used this for the past week and I think I really like it. It washes off in the shower very easily, so that’s a plus. The only hangup is that it has a bit of a smell to it that doesn’t fade once it’s on. It’s not the worst smell, but it’s not pleasant either — hard to describe. If you’re super sensitive to smells, you might want to pass on it. Otherwise, great product!
This is the best, clean mascara that I have found. I appy several coats for volume. I have reordered already.
Finally a clean mascara that works..
I started using Ilia’s limitless lash mascara about a year ago and have been a huge fan ever since. Actually rivals some of its toxic counterparts. My only complaint would be it occasionally flakes after all day wear but definitely the best clean mascara I’ve tried yet. Highly recommend.
love this mascara as by far the best since i have purchased other organic mascaras as they tended to go on clumpy…This is definitely a keeper!
Best of the Best...Almost...
This is the first mascara that I have used in a long time that doesn’t irritate my eyes. It goes on smoothly, and the applicator separates lashes very well. Two drawbacks: 1) it only comes in Black which is too stark for me; I prefer dark brown. And 2) it is not smudge proof so check your eyes for the first hour or so, to make sure there aren’t any smudges underneath. After the first hour of wear it becomes less prone to smudging.
The Best Mascara!!
Not only do I love this mascara because it’s clean, but it is the best mascara I’ve found across the board. It never looks clumpy or flakes and it seperates your lashes as you apply. I am on my 3rd or 4th tube of this now!
I love this mascara! It stays on all day without clumping or flaking. the ONLY thing I wish is that it was more water resistant. If my eyes water at all, or heaven forbid I start crying, it is extremely runny. You give and you take with clean beauty, but it is nice that it comes off so easily when I’m taking my makeup off at night. If you’re the kind of person that’s looking for waterproof or really long lasting mascara, this is probably not for you.
love this mascara
this mascara is so great. the brush is perfect for bottom and top lashes. it’s smudge proof, which lasts all day.
I was worried I wouldn’t like a clean mascara brand because I absolutely LOVE my drugstore brand BUT this one gives me as much length as my favorite mascara and less clumps because of the brush. it also lasts all day and comes off fairly easily as night.
Pretty pretty good.
I bought this on the recommendation of a sales associate because they didn’t have the other mascara that I wanted. I really like this mascara – it looks nice and it’s super easy to remove. I really like the brush as well. It does transfer a bit, especially if I put eye drops in, but wipes away easily. No complaints, will repurchase when it’s expired.
the sales clerk was using this product and I have been looking for months for a great mascara. love, love it!
love this mascara
I picked this one up because I was looking for something that would give me more volume than the Kjaer Weis lengthening mascara and boy, does this mascara deliver! I’m so happy with it! It gives great volume without clumping up my lashes and I haven’t noticed any crumbs under my eyes after a few hours of wear which happens quite frequently for me. Also: I’m wearing contact lenses on a daily basis and the mascara hasn’t caused me any issues yet, no tearing up or irritation. I’d definitely recommend it to a friend 🙂
I have tried many clean beauty mascaras and always end up with clumpy lashes. I have long lashes that easily get weighed down, but this mascara is light and gives me great definition. I also love how easily it washes off at night, but doesn’t flake during the day. I’m still figuring out the best way to use the double sided wand, but this is definitely a new favorite!
Most practical thing ever!!
Layer it on if you want a more glamorous, night time look. For day to day use one or two coats and you are all set. LoVE THIS
My New Favorite Mascara
I have found my forever massacre! The brush is awesome with two different sides for an easy non clumping application that gives you long lashes. This mascara last all day with out falling or smearing under your eyes.
I use this product daily! It does a great job of adding a dark color and lengthening my lashes. I really like that it doesn’t clump or streak at all. It goes on really easily and stays all day!
Love this mascara!!
I absolutely love this mascara!!! It’s my first time using natural mascara and I’m obsessed. It goes on perfectly (the brush is amazing) and makes my lashes look awesome.
This is THE BEST clean mascara I have used! I have tried several different brands and they have either been clumpy, flakey, smudgey, or dried up quickly. This mascara does none of that! It covers well, adds length and curl. It lasts throughout the whole day without flaking or smudging. The brush is awesome. It is just as good as any (dirty/chemical) mascara I’ve ever used. I will be using this mascara over and over, and I definitely recommend!
LOVE it, BUT...
This mascara creates a beautiful lash that lasts all day. I was elated to find it because I hadn’t liked other clean brands. BUT…when I remove it, or if my eye gets wet, it burns like crazy. I have no idea what ingredient is causing this, but it’s hugely disappointing. I’m using RMS now and it’s fine but nothing like this one. At least it doesn’t burn!
My new favorite. Goes on so easy and really lengthen my lashes without clumps. No need to try another.
This mascara was recommended by a friend and she was spot on! From the first use it is the BEST mascara! Lengthens and gives volume!! AHmazing!!
After trying MANY non-toxic mascaras, this one takes the cake! Doesn’t burn your eyes like some clean mascaras do, stays in place – doesn’t smudge or flake onto your face and gives your lashes amazinggg volume. Obsessed.
Love this Mascara
This glides on with a great brush that separates your lashes. It does not run and I have oily eyelids so I was worried it would. I have seen maybe 1 or 2 flakes under my eyes at the end of the day, but honestly still better than most mascaras I have tried (all types not just clean mascaras). This also comes off easily with water, yet somehow still stays on all day. I’ve been using it about 2 weeks now in the hot humid summers of Missouri and love it.
best mascara i've tried
I LOVED this mascara! I found it to be very buildable–if I do a quick swipe it gives a really natural look, but when I want more oompf it builds well without getting clumpy. I also haven’t had any issues with it flaking or smudging AND it doesn’t irritate my eyes/contacts, as often happens to me with other mascaras! I’ve tried so many mascaras and this is the best I’ve tried!
This mascara is perfect. I love the double sided brush that helps comb through the lashes so it applies clump-free. I did notice a tiny amount of product transfer throughout the day, but I am going to try applying setting powder/spray to see if it helps.
One of the Best
This is by far the best clean mascara I have tried. It doesn’t smudge or flake, gives great volume, and isn’t prone to clumping.
I always said that even when the rest of my beauty routine went green, I’d never be able to do it with mascara. I was wrong! This mascara defines, lengthens and adds volume (particularly if used according to the directions), and stays put! Also, unlike some mascaras that stay put, but are so hard to scrub off, this comes right off with soap and water, making my lashes feel protected. I’m so glad I finally found a great natural mascara!
The best clean mascara!
I am a holistic health coach. I am super picky about the ingredients in my skincare products and makeup. I have been searching and searching for a “clean” mascara that works and does not smudge. My search has come to an end now that I have found the Ilia mascara! It not only lengthens my lashes, it is smudge proof. It also has an amazing 2-sided brush; one side for volume and the other for lengthening!
Good-Bye all other mascara!
Well color me NOT surprised, I absolutely LOVE my lipsticks from Iliah so I was excited to try this mascara. Is it a little steep for a mascara? Kinda. But, I just came across an article that let me know that to sell to mainland China you HAVE to do animal testing. Well, goodbye Clinique mascara…its been a good 7 years but I just can’t anymore. So YES it does smell lovely, Yes the wand is AMAZING. Yes, it layers really well. Yes, it lasts. It handled a damp Seattle night like a champ, yet washed off easily at night. I can not wait to try MORE products from Iliah. Thank you Follain for curating such a perfect selection of products. Much Love.
Best clean beauty mascara ever!
I’ve tried so many mascaras and was honestly about to give up on finding a clean, non-toxic one. Then I went on a limb and found this! It’s a beautiful, flexible, non-clumping, non-flaking mascara.
I had stopped wearing mascara because they made my eyes turn red. This one did not! And I went dancing! Welcome back long lashes!
Love it! First time w/natural mascara
My old mascara had my eyes itching and watering at the end of every day – with the Ilia mascara that problem is no more! It isn’t as luscious as some traditional mascaras, but the color is nice and dark and the brush separates my lashes well to coat them. I even accidentally stabbed myself in the eye this morning – and with a few blinks it was over, no burning, no pain. I am never going back to toxic mascara. It lasts all day, although if I were going to a night out, I might apply a second coat for the evening.
Great clean mascara!
Love this mascara. I especially love that the brush has two sides one that is more focused to volume and one that helps separate the lashes.
Natural mascara first-timer approved.
I was hesitant going to the dark side of natural mascara. Will my new spirit animal be a racoon? If I watch got-a-puppy-for-Christmas cry videos on my lunch break, are my co-workers going to know I just balled my eyes out for 7 whole minutes? ILIA, you gon done it girl. She stays. And best part is, my lashes feel moisturized, happy, and ready to rock. Also, none of that nasty chemical smell!
The best mascara I've ever used
I love using this with Jane Iredale Lash Primer. The mascara brush is truly amazing – you brush on color with one side and can comb through and separate with the other. The color lasts all day! Wish it would come in brown as well as another reviewer had mentioned.
This may sound like the weirdest way to start a mascara review, but honestly this is the best smelling mascara I have ever used. Other than that, I love that it is lightweight and doesn’t clump. It stays on well too! I’d love it if they had a brown shade, but even though I am very fair, the black looks really well and not too much at all.
Do yourself a favor and BUY
After hearing a few awesome reviews of this mascara I rushed to buy it, and I have zero regrets. I’m a mascara snob to say the least—it’s the one item in my makeup bag I’ll completely splurge on. Ilia’s wand has two different sides (lengthening and de-clumping) and wow, I’m so impressed with how full and long my lashes look. I’ve gotten several compliments over the past week that I’ve worn it—someone even asked me if I was wearing false lashes. Will be re-buying this forever.
y e s !
This is my first time trying a mascara with natural ingredients and I really like it. I used to buy Lancôme Definicils because I liked the natural but enhanced look it offered. This is pretty darn close to that. No clumping, great brush with a small side to get those lower lashes, and a nice formula.
This really works! It’s my favorite mascara I’ve ever used, natural or otherwise. It really elongates my lashes and looks natural. It stays on all day too! Will purchase again.
I was using W3LL People’s mascara for about a year and it just didn’t work on me. Every evening I had raccoon eyes. I recently started using this one and love it! Goes on so nicely and I haven’t had any trouble with it running. I may have even had a cry session at work the other day (whoops) and I was afraid I’d look horrible afterwards, but everything was in tact 🙂
This mascara is amazing! No clumps, smooth application, and really lengthens my lashes!
A great mascara!
I love the smell of this mascara, once I put it on I can smell it for quite a while. Very odd but a lovely experience. It does not run, holds great all day long and washes off with just a few water splashes. I dont feel my eyes being heavy while having it on or stinging when washing. Another amazing product!
This is one of the best clean beauty mascaras I’ve ever tried! Love the dimension in the brush, short spikes on one side of the wand, long ones on the other. Great way to get definition and build volume!
This mascara has it all. It builds volume, the brush is fabulous, and it doesn’t smear all over my face like a racoon when I remove it or accidentally sleep in it. love it!
love the brush on this mascara. lasts all day!
Barely any flakes!
I’m still getting the hang of this brush (I generally just use the smaller side), but I’m really pleased with how long-lasting this mascara is. My coworker even noticed that I switched to a new mascara! Also, when I rinse it off in the shower, my eyelashes feel smooth and strong, so maybe this is strengthening them as well?
I like the brush and volume/length effects but feel like it starts to flake by the end of the day. However, I also wear contacts and tend to rub my eyes throughout the day.